Why "Good Enough" Intake Is Killing Your ROI
The hidden conversion crisis that costs PI firms millions
Go behind the scenes with Angelo Perone, CEO of Case Connect. Watch interviews, explore case studies, and learn the strategies that have helped law firms scale from startup to 8-figure exits.
These aren't hypotheticals. These are documented results from real law firms that partnered with Angelo Perone and Case Connect. Download the full case studies to see exactly how it was done.
A mid-sized California personal injury firm came to us spending just $20,000 per month on advertising with inconsistent results. Through systematic optimization of their intake process, creative strategy, and media buying, we scaled them to over $1 million monthly in profitable ad spend—a 50x increase that transformed them into a market leader.
In 2021, a solo practitioner came to Case Connect with a dream and not much else. Working exclusively with Angelo and the Case Connect team, they built a practice so valuable that in 2025, they exited for 8 figures. This case study documents the entire four-year journey—every decision, every milestone, every lesson learned.
A Texas PI firm was drowning in leads but starving for cases. They were receiving 300 leads per month but only converting 4-5 into signed cases—a dismal 1.5% conversion rate. We didn't increase their lead volume. We fixed their process. Same 300 leads, but now converting 45+ cases per month. Their ROI didn't just improve—it was completely inverted.
"I was a car salesman making a couple hundred thousand a year. I took a course, got a template ad, and just did the simple stuff—over and over. First year with Case Connect, we did $12 million. Everything you do right now is leading you to be the person you'll become."
Angelo Perone
CEO & Founder, Case Connect LLC
Battle-tested resources developed from managing $3+ million in monthly ad spend and building systems that have created countless 7 and 8-figure law firms.
The comprehensive guide to legal lead generation strategy—from creative development to intake optimization to scaling profitably.
Download FreeNavigate California's legal advertising regulations with confidence. Complete compliance checklist updated for 2026.
Download FreeThe exact spreadsheet we use to track campaign performance, calculate true cost per signed case, and identify optimization opportunities.
Download FreeCurated articles on legal marketing, business scaling, discipline, and the systems that turn chaos into consistent, predictable growth.
The hidden conversion crisis that costs PI firms millions
How we 50x'd a California firm's ad spend profitably
How we built AI systems that qualify cases in real-time